"Crazy is when you are doing the same thing but expecting different results every single time"
With experience playing at local level and at Scottish University level, Coach Shidi saw the needs for the local rugby scene to develop talents and club at the community level. Driven by passion and guided by purpose, he founded R4K Academy and has been active in promoting rugby within the community since 2020.
As a certified World Rugby Coach (Level 1), he is a staunch believer of the World Rugby syllabus and uphold the character building aspect of rugby game on the players. As a former corporate trainer, he loves to mix and match his training approach in a fun way.
His philosophy is in a fun learning environment, players will learn and understand the needs of the game more while not restricting their creativity and freedom of expression on the field. In this way, players can bloom to be the best version of themselves and not restricted to be a robot executing rigid tactical play.
"Our approach to rugby coaching goes beyond the sport itself; it's about fostering a vibrant, inclusive, and supportive community. We believe that rugby can be a powerful tool for uniting people, building character, and enhancing the lives of everyone involved."
"My core philosophy is focusing on development of players before victory. Teamwork before individual glory. My goal is to ignite lifelong passion for rugby in each players no matter what pathway they choose."
“Children are like a white canvas, full of potential and possibility. At R4k/EBRC, we believe in treating children like children—with kindness and respect, without shouting or cursing. We are dedicated to shaping future gentlemen through the values of teamwork, discipline, and sportsmanship.”
"My passion is nurturing young talent. I focus on building a strong foundation in skills and sportsmanship through fun, engaging sessions. I tailor my approach to each player and constantly learn new methods to keep things fresh. My goal? Ignite a lifelong love for rugby and develop well-rounded athletes who thrive on and off the field."
"Effort, Enjoyment, Excellence: Through relentless dedication and a love for the game, we will unlock our full potential and remember, every tackle, pass, and run is a chance to improve. Let's give it our absolute best effort and have fun doing it. Together, we'll become unstoppable!"
Through immense passion from playing rugby as a player, I would very much utilize all my learnings and experience on and off the field to personalize the training program specific to these young players level and understanding to the game through effective communication, tactical awareness and teamwork.
Developing and guiding these young ones to either become a world class player or simply a great human being with my coaching and training program is my greatest aspiration of all.